Appeal ROI Calculator

Is appealing your denied claim worth it? Enter your details to see the expected return on investment for every option.

$
$100$500,000
40-68%
appeal overturn rates
<0.5%
of denials are appealed
$12
flat fee, no subscription
3 min
to generate your letter

The Appeal Gap: Why You Should Act

Insurers deny claims knowing that almost nobody appeals. The data shows appealing works — most people just never try.

200M+
claims denied per year in the US
Source: KFF analysis of ACA marketplace data
<0.5%
of denied claims are appealed
Most people assume the denial is final
40-68%
of appeals are successful
Success varies by denial type — but the odds are in your favor

Frequently Asked Questions

Is it worth appealing a denied insurance claim?

In most cases, yes. Studies show that ~60% of internal appeals result in overturned denials. Even for smaller claims, the expected value of appealing almost always exceeds the cost — especially with affordable tools like ClaimBack. The question isn't whether to appeal, but how to appeal most cost-effectively.

How are the success rates calculated?

Our success rates are based on publicly available data from the Kaiser Family Foundation (KFF), HealthAffairs research, CMS external review reports, and ERISA Advisory Council findings. These represent averages across U.S. health plans. Your individual success rate may be higher if you provide strong medical evidence and cite the correct policy language.

Do I need a lawyer for an insurance appeal?

For most appeals, no. A well-crafted appeal letter citing the right regulations, policy language, and medical evidence is often sufficient. Lawyers are typically only necessary for complex ERISA cases, very large claims, or when you've already exhausted internal appeals. ClaimBack generates letters with the same regulatory precision at a fraction of the cost.

What if my appeal is denied again?

You typically have multiple levels of appeal: internal appeal, a second internal review (for some plans), and external review by an independent third party. External reviews overturn about 45% of previously denied internal appeals. The cost of ClaimBack covers generating letters for each stage.

How much does an insurance appeal cost?

The cost depends on your approach. DIY is free but takes 5-10 hours of your time. Patient advocates charge $150-300/hr. Health insurance lawyers charge $300-500/hr. ClaimBack generates professional appeal letters for a flat $12 — making it the highest-ROI option by far.